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Friday, April 26, 2013

A brand that channels your inner cheerleader

L AUREN BOGGI Goldenberg, 35, of Center City, is founder and CEO of Lithe Method, a "cardio-cheer-sculpting" fitness regimen that has evolved into a full-fledged Lithestyle brand with food, "studio-to-street" activewear and a blog, fithiphealthy.com. A: I was a cheerleader and hurt my shoulder and eventually started teaching Pilates but got bored.

http://www.philly.com/philly/news/20130426_A_brand_that_channels_your_inner_cheerleader.html

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